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Midsummer is my Super Bowl. I was born in summer and my name literally means “The Sun”. When it gets warmer, I defrost it. I enjoy outdoor dining, summer clothes, and the smell of coconut and vanilla (my signature summer scents). As a black woman, I grew up inundated with beauty standards that valued lighter skin and told me to stay out of the sun. But for years, I bared my skin to the sun in search of my summer shade. I’ve always felt more like myself after a sun-kissed day.
A decade later, I’m paying for my devotion with endless bottles of sunscreen and piles of protective clothing. While I still enjoy a healthy amount of sun exposure (my serotonin depends on it), finding the best self-tanner has proven to be my solution to sun obsession. Fortunately, the last few years have transformed the self-tanning industry into a certified skincare category. From skin-first formulas to high-end options for all skin tones, sunless tanner is a staple for year-round glowing skin.
How to choose the best self-tanner
Raise your hand if you’ve ever burned yourself (maybe literally) with self-tanners. Fortunately, gems abound these days. To find the best of the best self-tanners, we turned to the experts. Forward, Sabrina Johnsonspray tanning stylist and esthetician, and Ashley McNabbmakeup artist and founder of Ashley McNabb Artshares everything you need to know about the best self-tanners.
The best ingredients for self-tanning
To maintain your glow, avoid anything that dries out your skin and undoes your prep. Johnson advises: “Avoid self-tanners with harsh chemicals like parabens, sulfates, and phthalates.” Alcohol, found in many quick-dry formulas, can also be harmful, but can exacerbate dryness and dehydration.
Look for the following ingredients in your self-tanner:
- Antioxidants: (Niacinamide, Resveratrol, Coenzyme Q10, Ferulic Acid, Copper, Zinc, Selenium)
- hyaluronic acid
- Glycerin
- Aloe vera
- Vitamins A, C and E
What to do before applying self-tanner
“The biggest mistake you can make when using a self-tanner is not prepping your skin,” says Johnson. Below are some steps to prepare your skin for the best self-tanner results.
Dry brush your entire body. Yes, dry brushing can stimulate circulation and lymphatic drainage, but it’s also worth it simply for the exfoliation factor. Simply brush with broad strokes towards your heart; Gentle pressure and slow movements are best.
Get a body scrub. According to Johnson, “skipping exfoliation can lead to uneven application and spotting. Avoid chemical exfoliants like AHA, BHA, and retinol before and after tanning, as they will cause your tan to fade faster.” Removing excess dead skin cells with a gentle body scrub helps the results last longer.
Take a shower of everything. A pleasurable shower routine seems like a luxury, but before self-tanning, it’s a necessity. Since you can’t shower for 8 to 12 hours after application, the best homemade self-tanner starts in the shower. Focus on replenishing your skin’s moisture with nourishing ingredients. For extra exfoliation, I love using the Esker body plan with a lightweight body oil to really remove dead skin and seal in moisture.
Hydrate. After your full shower, pat yourself dry and use a deeply moisturizing lotion all over your body. Make sure your hands (and between your fingers), feet, ankles, knees, and elbows are extra hydrated.
Prepare your face. Just like your body, a smooth canvas allows for better application. Use a gentle (physical!) exfoliant and, according to the instructions on your self-tanner of choice, moisturize deeply.
Hydrate from the inside out. This is key to maintaining an even tan for as long as possible. Prioritize naturally hydrating fruits and vegetables, experiment with homemade spa waters, or consider adding electrolytes to your H20.
How to apply sunless tanners
Although applying a self-tanner at home can be intimidating, a few tips and tricks go a long way toward achieving an even, natural glow that suits your skin tone. McNabb explains her best tips for sun-kissed, streak-free skin.
Start small. It’s always smart to test the product on a small part of your skin before applying it all over your body to make sure you like the color.
Make your way. Whether you apply it with your hands or a glove, do it in small sections. Blend in circular motions, paying special attention to your ankles, toes, knees, and elbows, as these areas can be difficult to blend.
Don’t forget the SPF! Some people apply self-tanner and forget about additional sun protection. Don’t make that mistake.
The best self-tanners, tested and reviewed
Luckily, finding the right self-tanner has never been easier and you don’t have to risk turning orange in the process. “Each product offers different benefits, so consider your skin type, desired result, and any skin sensitivity when choosing a self-tanner,” says Johnson.
If you’re standing in the self-tanner aisle or alternating between product types, consider this your ultimate guide to the best self-tanners.
The takeaway
Finding the right self-tanner is a little like finding the right foundation. It takes some trial and error, but once you’re there, you’ll wonder how you ever did without it. Whether you’re starting with a gradual formula or an all-over tan, the most important thing is preparation. Do it right and the rest will be easy. Summer skin, neat.
This post was last updated on May 12, 2026 to include new insights..
