The search for the best
T-Mobile was the heavy favorite in the third quarter.
It all started in June when T-Mobile boasted of having the best network. The company had never made such a bold claim before, forcing its competitors to reassert their dominance.
Those fights reached a fever pitch recently with AT&T and Verizon run advertisements to convince consumers that T-MobileThe claims were based on “random awards” and “falsehoods.” AT&T even called T-Mobile for their “meaningless pricing.”
With AT&T, T-Mobileand Verizon They all cite different analytics companies to claim they are the best, but none of them are technically lying, so it can be difficult to determine which operator is truly the best.
T-Mobile is trying to resolve the debate remembering everyone that it had record profits in the third quarter and that more people are joining “than at any other time in our history.”
T-Mobile gained many more customers than AT&T (and probably Verizon) in the third quarter
T-Mobilewhich is the second largest carrier in the US, added 1 million new mobile customers in the third quarter. AT&Ton the other hand, it only attracted 405,000 new telephone subscribers during the same period. Verizon It hasn’t reported its earnings yet, but given that it abruptly fired its last CEO before announcing third-quarter results, it appears this was its third consecutive quarter of customer losses.
All I will say is that when you start shooting people, then you must be under a lot of pressure.
Srini Gopalan, incoming CEO of T-Mobile, October 2025
Customers generally gravitate toward the best
While it remains difficult to make a conclusive statement about who has the best network, the fact that more customers are flocking to T-Mobile that AT&T and Verizonand that both have united against the same company, gives weight to T-MobileThe claim to keep rivals on their toes.
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