Anita Dongre makes history as the first Indian designer with a flagship store in Beverly Hills

Anita Dongre makes history as the first Indian designer with a flagship store in Beverly Hills

Since launching her eponymous brand in 1995 with two sewing machines and a loan from her father, Anita Dongre has become a household name and a couturier admired for her design language rooted in Indian craftsmanship. 20 years later, she has not only committed to sustainable practices that go beyond words, but has also successfully created all-women teams and worked on initiatives that empower rural artisans.

With a presence in 114 cities across four countries and over 1,000 stores, as well as a thriving online business serving 250 countries, Dongre’s impact on the fashion industry has reached global levels. And on Sunday she made history as the first Indian designer to open a flagship store in Beverly Hills, Los Angeles. This is its 13th store worldwide and its most significant expansion in the United States since opening in SoHo, New York, in 2018.

Anita Dongre makes history as the first Indian designer with a flagship store in Beverly Hills

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